Leading telecommunication company, 9mobile, has earned more international recognition with the advertising campaign for its reloaded data service, moreblaze, winning three top awards at the just concluded African Cristal Awards in Marrakesh, Morocco.
9mobile shone brightly at the prestigious African Cristal Festival as moreblaze won three bronze awards in the Film African Cristal – Media Category; Film African Cristal – Telecommunications Category; and Film African Cristal – Brand Entertainment & Content for TV/Cinema Category respectively.
The annual African Cristal Awards also dubbed African Cristal Festival, rewards the best advertising campaigns created and broadcasted over the African continent on any media.
Commenting on the awards, Vice President, Marketing, 9mobile, Adebisi Idowu, said the African Cristal Awards affirmed the unwavering commitment of 9mobile to creativity, which reflects in its continuous development and offering of innovative products and services typified by the trailblazing moreblaze data offering, and complementary advertising campaign.
“As a leading telco in innovation, 9mobile is committed to leveraging technology to continue to offer its customers products and services that creatively empower them to exceed limits and solve everyday problems. 9mobile moreblaze typifies this commitment; we have demonstrated to Nigerians that it is possible to enjoy uninterrupted, superfast browsing and online streaming experience 24/7 without burning a hole in your pocket”, he stated.
Idowu added that the awards also spoke to the commitment of the telco to continuously deliver excellent service and also achieve positive growth, in spite of the challenging operating environment.
Moreblaze is an affordable best-in-class high-speed broadband internet access and youth-centric data package that enables Nigerians to experience true browsing freedom void of defragmentation and channel noise, especially with video and audio experience real time.
Since its launch into the Nigerian market nine years ago, 9mobile (formerly trading as Etisalat Nigeria), has been recognised for its leadership in advancing quality of life across sectors. The telco won the Nigerian Communications Commission’s Award for Excellent Service, for its effective collaboration with the Commission to ensure access to its Customer Care Helpline.
It also won the Best Customer Service Telecommunications Company at the Nigeria Customer Service Awards; Best Company in Education and Best Company in the Promotion of Gender Equality at the SERA awards; Best Corporate Social Responsibility Initiative across Africa, bestowed at the inaugural Commonwealth ICT & Industry Awards, London; Top 3 Companies in Corporate Social Responsibility, Advertisers Association of Nigeria (ADVAN) Awards, and Top 3 Socially Responsible Companies, Governance Advancement Initiative for Nigeria (GAIN).
9mobile in December 2017 closed the year on a very high note winning a record of 13 top awards at the 12th Annual Lagos Advertising and Ideas Festival (LAIF) Awards. The awards comprised seven Gold, three Silver, and three Bronze. In addition, this year, 9mobile emerged Nigeria’s Mobile Network Operator with the clearest voice quality in the annual mobile network test conducted by P3 Communications, the largest European and international leader in mobile telecoms benchmarking.
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