Home Business & Economy FrieslandCampina Wamco appoints new marketing director

FrieslandCampina Wamco appoints new marketing director

FrieslandCampina Wamco appoints new marketing director

FrieslandCampina WAMCO Nigeria Plc, has announced the appointment of Chris Wulff-Caesar as its new Marketing Director with effect from 1 April 2018.

He will report directly to the Managing Director, Ben Langat and will be located in Lagos.Ben Langat, Managing Director, said Chris will lead the marketing team to drive strong consumer experience and innovation behind Nigeria’s iconic milk brand – Peak,

“We’re making massive strides towards increasing the dairy portfolio for consumer preference and living our mission of providing quality and affordable nutrition for Nigerians; together with Chris, we will continue to put consumer first in realizing our business ambitions.”

He is a proven marketer, commercial operator and business leader with almost 20 years working experience in both local and international roles for ABInBev, SABMiller and Unilever. His career has seen him accrue a wealth of experience in managing the primary assets of these leading FMCG organizations i.e. brands and people.

Chris Wulff-Caesar, a Ghanaian, holds a BA (Honors) Degree in Economics from the University of Ghana and an MBA from the Edinburgh Business School of the Heriot Watt University in Scotland United Kingdom.Chris succeeds Tarang Gupta, who is now the Managing Director, FrieslandCampina (Dutch Lady) Malaysia.

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